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Kindle Fire – Most Desired Holiday Wish-List Item, Apple iPad Sales Plunge

amazon kindle fire

The Amazon Kindle Fire is truly the iPad killer product that is crushing down the sales of the Apple iPad. No other tablet PC was able to compete with the Apple iPad. Even Samsung’s Galaxy Tab which is more features than the iPad was unable to bring down the sales of the iPad. However, the Amazon Kindle Fire that was released in November 2011 has already managed to surpass the sales of iPad. The Kindle Fire is considered to be the most desired holiday wish-list item.

Related Story : Is Kindle Fire really good? Can it beat iPad in popularity?

One of the main reasons why the Kindle Fire has become so famous in short period is the fact that it is available at a very affordable price as compared to the iPad. The sales of the Apple iPad has shooting down from 16 million to 13 million and this is mainly happening during the holiday season of December when the iPad’s sales were expected to grow even more. The release of the Kindle Fire in the month of November 2011 was timed perfectly to attract the oncoming vacation season. Over 1 million Kindle Fire is sold every week.

The vice-president of Amazon Kindle Fire, Dave Limp has stated that the Kindle Fire is the most successful product that they have ever launched. They are making great efforts to build new Kindle Fire units to meet the high demand. Even though the Kindle Fire received ambiguous reviews at the beginning, it is managed to hit high sales in no time.

amazon kindle fire

There are several reasons why Apple iPad has failed miserably to compete with Kindle Fire. One of the main reasons is its price. When you compare the price of both the products, you can notice that anyone can afford a Kindle Fire rather than owning an iPad. The original iPad is still not available in many countries and still Apple managed to launch the iPad 2. The original iPad and the iPad 2 are still priced high. The sales of iPad are increasing but it cannot compete with the Kindle Fire.

When you want to gift a Kindle Fire, you only need to spend 200USD whereas to gift to an iPad, you need to spend 500USD. It has been observed that many people are looking cheap tablets to buy. While searching for cheap tablets, people often come across the Kindle Fire. Since the product has a very famous brand backing it and is available at a cheaper price than iPad, the sales are bound to shoot high.

Some people do not like to compare iPad and the Kindle Fire. The iPad has a mammoth screen size of 10 inches whereas the Kindle Fire has a comparatively smaller screen of 7 inches. The Kindle Fire is just an eBook reader and it can be used for watching movies, listening to music and browsing the web. The iPad functions more like a laptop. You should be clear about the fact the Kindle Fire is not an alternative product to the iPad. In simpler terms, Kindle Fire offers basic entertainment features that cannot match the feature rich iPad.